When people first start out making a squidoo lens, they tend to just put a bunch of advertisements on their lens. THIS IS A HORRIBLE MARKETING TACTIC!

You lens should be about information and guidance. Not about advertisements and affiliate programs. You have to learn how to help your customer. When you have learned that, the profits will begin plowing in.

Squidoo uses the idea of web 2.0 which makes it so successful. When people browse the internet for information, that is exactly what they’re doing, they’re browsing. They’re looking for information. When they find the information that they need about the market, then they start buying. You can’t just push a product into someone’s face. That’s not how the marketing business works anymore. You have to become a reliable source. Once you do that, then you will start making money.

Internet marketing is all about reliability and trust. If you can gain that from your customer, then your as good as gold. You need to be able to give your audience the information they want and need. When you do that, you become an asset to them. They’ll start coming to you for more help and information. This is where the money is going to be made. Because if your reliable, they’ll buy the products that you say are good products.

Your lens should adhere to this marketing strategy. You need to give your audience the information they want. Only then, will they begin to buy your products. So I suggest that you take out all your information about these products that your audience just has to buy now. And start over. Dedicate your lens to one affiliate program. Talk about the industry that product is in. When you do this, you’ll be seen as an expert. This is exactly what you want.

Your squidoo lens is all about quality, not quantity.

Looking for some new internet marketing tactics? Don’t worry, I have tons. Check out my website at http://www.marketingentity.com